Requires counselors, coaches, and consultants to maintain strict confidentiality, uphold honesty and integrity in all communications, and ensure transparency regarding qualifications and compensation.
They must act professionally, respecting client rights and avoiding conflicts of interest, while working within their competence and referring clients when needed. Respect and sensitivity towards clients’ values and cultural differences are paramount, and self-monitoring is essential to ensure effective practice. Regular supervision and ongoing professional development are also required to maintain high standards and stay current with industry practices